Moscow, Russia– November 29 – Cherkizovo Group’s products under the Petelinka and Pava-Pava brands have come first in two categories to extend their winning streaks at the annual Product of the Year awards.
Product of the Year 2022, the 24th installment of Russia’s annual national award ceremony, took place in Moscow to celebrate top-selling consumer goods in different categories, from food to home products. The nation’s favorites were spread across more than 30 nominations.
Cherkizovo Group, Russia’s largest meat producer and a long-time Product of the Year contender, saw its brands win two awards this year. Petelinka received the Eco-friendly Meat Product award in the Chicken Meat category for the third year running. The Pava-Pava brand picked up the best Healthy Food award in the Turkey Meat category for the fourth time in a row.
Petelinka is the most recognizable chicken brand in Russia. Its products are free from harmful additives or preservatives, and sourced from chickens raised exclusively on in-house feeds. It is Russia’s best-selling chilled chicken brand and the market leader in Moscow and St. Petersburg.
Tender and exceptionally low in fat, Pava-Pava’s turkey products are an absolute must for everyone who is health conscious. Turkey meat is hypoallergenic, and boasts an excellent nutrition profile and easy digestibility. All of the brand’s turkeys are grown on modern farms located in ecologically pristine areas of the Tambov Region.
Petelinka and Pava-Pava have a track record of winning in other Product of the Year categories, with Petelinka receiving accolades for Poultry Cutlets (2019) and Chicken Meat (2018) and Pava-Pava taking the Eco-friendly Meat Product award (2018).