Cherkizovo’s Petelinka and Pava-Pava win Healthy Nutrition awards
Moscow, Russia – June 23 – Cherkizovo Group, the largest meat producer in Russia, has once again proved its product quality that meets healthy lifestyle standards. The Company’s Petelinka and Pava-Pava brands have become winners of the Healthy Nutrition award and received diplomas in the Consumer Choice category.
Moscow hosted the annual Healthy Nutrition award ceremony celebrating companies that strive to encourage and promote sensible eating habits in Russia. Cherkizovo Group was once again among the winners, with its popular Petelinka and Pava-Pava brands coming out on top of the Meat Products category.
Five of the Company’s products also won the Consumer Choice awards based on consumer tasting events. In particular, customers gave high marks to Pava-Pava meatballs from turkey breast fillet and seasoned schnitzel from turkey breast fillet and Petelinka’s chopped chicken breast fillet schnitzel, breast fillet cubes, and thigh fillet cutlets.
“Cherkizovo is committed to producing high-quality and healthy meat products. We are very proud that year after year our efforts are recognized by experts and consumers alike, who vote for our products. The Company’s Petelinka brand, which marked its 20th anniversary last year, has been a winner of the Healthy Nutrition awards for several years now,” said Victoria Baltais, Marketing Director for Fresh Products at Cherkizovo Trade House.
Petelinka is Russia’s No. 1 chicken meat brand and the market leader in Moscow and St Petersburg. It offers E-number additive and preservative free products sourced from chickens raised exclusively on in-house feeds.
Our Pava-Pava turkey, tender and exceptionally low in fat, is an absolute must for everyone who is health conscious. Turkey meat is hypoallergenic, and boasts an excellent nutrition profile and easy digestibility. All of the brand’s turkeys are grown on modern farms located in ecologically pristine areas of the Tambov Region.
Other news
Cherkizovo Group and Smenka complete renovation of school canteens in Russian regions
Cherkizovo Group and Smenka, a social initiative and YouTube show, have successfully completed a joint project to renovate school canteens. As a result of this collaboration, three canteens (two in the Penza Region and one in the Altai Territory) got a modern makeover, with schoolchildren now having an opportunity to eat in comfortable facilities and develop healthy eating habits.
Crystal Cherkizovo played volleyball game with kids from UNITY foundation
Crystal Cherkizovo, a volleyball club whose main sponsor is Cherkizovo Group, met children with cancer supported by the UNITY charity foundation to talk about the history of volleyball and play an exhibition game.
Cherkizovo Group unveils prospects for halal product exports
Cherkizovo Group, Russia's largest meat producer, took part in the business program of the Russia – Islamic World: KazanForum, the key platform for economic cooperation between Russia and Muslim countries. The Company shared its vision of opportunities to expand halal product exports to the CIS and beyond.