Moscow, Russia — February 15 — Cherkizovo Group, Russia’s largest meat producer, secured 20 gold medals at the Prodexpo 2023 international exhibition. The Petelinka, Cherkizovo, Pava-Pava, and Latifa brands won the Best Product competition. Also, sausages and ready-to-cook products under the brands of Krasnobor, Pava-Pava and Cherkizovo received diplomas as the best innovative products.
The Best Product competition held during the 30th international Prodexpo exhibition saw Petelinka products amass 11 gold medals. The award-winning offers were chilled skin-off fillets, chicken balls from chicken breast fillets, breaded chicken breast and thigh steaks, Mexican-style churrasco chicken fillets, spicy chicken drumsticks, chopped chicken breast fillet schnitzel, barbecue chicken sausages with cheese, teriyaki chicken wings (drumettes), chicken tabaka, oven-ready seasoned whole chicken and skin-off thigh fillets.
For the Pava-Pava turkey brand, it was the breast and thigh fillet mix that won the gold medal.
Six gold medals went to the Cherkizovo brand, namely Swedish meatballs with lingonberry sauce, light ground meat, juicy escalopes with spicy herbs, mixed Bavarian and Chorizo sausages, porcupine meatballs, and light kebab. For its Fuet Extra cured sausage, Cherkizovo also won the Achievements in Import Substitution prize.
The Latifa halal poultry brand made its debut appearance at the Best Product competition. The brand was recognized with two gold medals — for skin-off thigh fillets and soft fillets.
Just like in previous years, Cherkizovo Group received accolades (and special prizes) for its innovations. This year, golden stars in this category went to the Krasnobor turkey brand: tomato and basil marinated steak and oven-ready thighs in tomato marinade with basil; Pava-Pava brand for teriyaki strips, ground meat, and breast and thigh fillet mix; Cherkizovo brand for soft smoked bacon hot dogs, Vitaminiki mini hot dogs, hot dogs from two types of meat, and Salchichon sausages with pink pepper.
These and many more of Cherkizovo Group’s products under various brands, including the recent regional additions to the Group’s portfolio — Turbaslinsky Broiler and Zdorovaya Ferma, were on display at the Company’s own stand at the exhibition. To learn more about Cherkizovo’s product range, visitors were welcome to approach the Company’s team at the stand or use an interactive touch screen. During the exhibition, available on display were Cherkizovo products for the domestic and international markets, which the Company continues to tap into.
The Prodexpo International Exhibition took place at Moscow’s Expocenter on February 6–10. The event featured food products from around the world, from everyday staples and beverages to exquisite deli options, along with organic and sports foods, healthy dieting options, and halal, kosher, and exotic products. Prodexpo 2023 was attended by over 2 thousand companies from 58 countries.
Cherkizovo Group’s chicken and turkey products have once again been awarded the annual Product of the Year title, with flagship brands Petelinka and Pava-Pava winning two categories of the award.
Cherkizovo Group, Russia's largest meat producer, is taking part in Our Brand, an international food festival in Ufa. The Company showcased its products during a tasting session at its stand.
Cherkizovo Group, Russia's largest meat producer, continues to expand its turkey product line under Pava-Pava, one of its flagship brands. This fall, the Company has launched sales of spiced turkey filet, a perfect choice for holiday dinners.
Cherkizovo Group, Russia’s largest meat producer, has once again been praised for the high quality of its products, with the Petelinka, Cherkizovo, and Pava-Pava brands winning two gold and three silver medals at Quality Guarantee 2023.