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Cherkizovo launches new poultry product line

30 january 2012
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Cherkizovo Group - one of Russia's leading integrated and diversified meat producers - has launched of a new line of chilled semi-processed products under the Petelinka brand.

The products are prepared from natural ingredients and white chicken breast meat and are all produced without preservatives or non-natural congener.

The new range was developed after extensive quantitative and qualitative market research.

The range comprises 17 cuts including: 10 from the cutlet group, four naturally-chopped and three types of sausages for roasting.

All of them are packaged in specially designed materials to ensure natural and fresh tasting chicken.

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